Pricing

Why Do We Sell So Cheap?

This article by a 1970s craftsman illustrates that, historically, craftspeople have always had a tendency to underprice their wares. (From The Best of Artisan Crafts magazine, 1971-1976)

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Barb’s QuikTip #5-Pricing

Trying to figure out how to price your art or craft products? Here are three pricing tips to consider.

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Lowering Prices

Believe it or not, but lowering prices when business is sluggish may not be nearly as effective as DOUBLING them. Here’s a brief lesson in the psychology of pricing.

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QuikTip #4

The last two digits of a price really matter. The use of weird prices in an industry that traditionally uses a certain type of pricing will only mark you as an amateur.

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The Battle of the Booth

Booth setup is most likely your least favorite part of doing a show. These tips from Promo Diva® Traci Vanover will make the job much easier.

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