Diversification
Finding Your Niche
This niche marketing article, adapted from one of Barbara’s ”Selling what You Make” columns for Crafts magazine, features a jewelry maker whose design ideas and words of encouragement will be inspiring to crafters working in all mediums.
Selling Labor-Intensive Products
Do you sell needlework or other labor-intensive handmade products? Maybe there’s a better way to go. In this article, Barbara offers suggestions for other ways to make money from your art, craft or design skills and know-how.
The Kathy Cisneros Success Story
This is the step-by-step success story of how single-mom Kathy Cisneros turned a simple bottle cap hobby into a profitable homebased business, first as a teacher, author and columnist, and then an internationally-recognized songwriter and vocalist.
